Marketing

The Marketing organisation sells and moves to market BHP Billiton's products and manages credit and price risk associated with the revenue line.

  • About Marketing

     BHP Billiton’s Marketing organisation is responsible for managing the Group’s revenue line, which includes:

    • selling our products and the purchase of all major raw materials;
    • the supply chain for our various products, from asset to market, and raw materials, from suppliers to asset;
    • managing credit and price risk associated with the revenue line;
    • achieving market clearing prices for the Group’s products;
    • defining our view of long-term market fundamentals.

     
    The Marketing organisation is centralised in our key hubs of Singapore, The Hague, Antwerp and Houston. We also have marketers located in regional offices close to our customers, ensuring we are able to meet their needs and understand the markets that underpin our business.

    Our market insight is strengthened by the multi-commodity nature of our business, our proximity to our customers and the easy flow of information in our centralised marketing structure. Not only does this allow us to form a more robust view of long-term market fundamentals, but it also positions us to respond quickly to changes in the marketplace as they arise.

  • Leadership

    Mike Henry, Chief Marketing Officer

    Mike was appointed as a Group Executive and Chief Marketing Officer in November 2011.  Prior to this, he was President Marketing.  Mike has been with BHP Billiton since 2003 and has held the positions of Marketing Director for Petroleum Marketing, Marketing Director for Energy Coal Marketing and Vice President Energy Coal Business Development.  He started his career with Mitsubishi Corporation where he had held a series of commercial roles, including VP Business Development for the BMA metallurgical coal joint venture.  Mike holds a degree in Chemistry from the University of British Columbia, Canada.